National Fish and Chip Day – Friday 27th May 2022 –
The biggest day in the fish and chip calendar is back! National Fish and Chip Day 2022 will return for the seventh year on Friday 27th May!
The event has gone from strength to strength since its launch in 2015 and despite the restrictions, nearly 50 million people would have seen, heard or read about the awareness day last year. National TV, radio and newspapers featured stories as did the regional media. Social media was awash with fish and chip stories with our hashtag #nationalfishandchipday and we were number 1 on Twitter from 8 a.m. and stayed there all day long!
Make National Fish and Chip Day 2022 the best yet as NEODA brings together everyone involved in creating this iconic British dish; from Fish & Chip shops, pub chains, restaurants, and retailers, to the fishermen and farmers who provide the sustainable and natural ingredients needed to create this family favourite. Start tweeting with the hashtag #nationalfishandchipday now!
National Fish and Chip day was set up because back in 2015, one of the finalist businesses of the National Fish & Chip Awards – namely Papa’s Fish & Chips mentioned how a National Awareness Day for fish and chips would be a great addition to the industry calendar. This idea was picked up by a member of the NEODA Board and NEODA decided it was something they could champion, so the first-ever National Fish and Chip Day began with a small programme of creative and attention-grabbing media activity, undertaken to bring the day to life in the mind of UK consumers and support the industry in driving footfall to local fish and chip businesses – including fish and chip shops, restaurants and foodservice establishments across the UK – to support sales. National Fish and Chip Day is about giving fish and chips the recognition it deserves and helping to secure its position in the eyes of both consumers and the media as the nation’s favourite dish.
Source: NEODA
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