SOURDOUGH SEPTEMBER 1st – 30th 2022…

2022 sees the 10th annual, International Sourdough September.

The ninth month of the year is when the Real Bread Campaign goes on a mission to help everyone worldwide to discover that: life’s sweeter with sourdough!

Launched in 2013, the main aims of #SourdoughSeptember are to encourage people to:

For 12 months of the year, the Campaign promotes Real Bread in general, with September being a focal point for sourdough in particular.

Sourdough September is run as an opportunity for genuine sourdough bakers and baking teachers to showcase what they do.

It’s also time to shout louder than usual ‘say no to sourfaux‘ to alert people to this problem and help them avoid paying a premium for something that simply isn’t the real deal.

What’s going on?

Across thirty days of sharing food, facts and fun, Real Bread bakeries, baking schools, mills, food festivals and other fermentalists around the globe run sourdough classes, tastings, feasts and more to help everyone experience and enjoy the power of sour.

A special focus for 2022 is affordability.

The Real Bread Campaign believes that everyone should have the chance to choose Real Bread, including genuine sourdough. One obstacle to Real Bread For All is the gap between what it costs a small bakery to make bread and what people in their community on lower incomes can afford.

We’re encouraging bakeries to consider trying out ways of subsidising at least one line of sourdough bread to offer it at a reduced price, or issuing discount vouchers to allow customers to choose. Read about how your bakery can get involved.

Sourdough bread is made by people of almost every age, nationality, ethnicity, gender identity, (dis)ability, religion and culture in the world.

YOU can join the fun with many thousands of people around the planet by tagging your (relevant) social media posts with #sourdough, #SourdoughSeptember and us:

Twitter: @RealBread
Facebook: @RealBreadCampaign
Instagram: @RealBreadCampaign

Then, if applicable, add:

#SourdoughSelfie if it’s a photo of yourself making sourdough, or holding a loaf of genuine sourdough bread you’ve baked or bought from a Real Bread bakery. Remember, as it’s a selfie, we want to see YOU in these photos, not just your crumb shots!

#WeAreRealBread if you are one of the people behind the rise of Real Bread. Whether farmer, miller, baker or baking teacher, please help the world see you to help celebrate the diversity (in all senses) of our supporters and other companions.

If you’d be happy for us to publish your photos (either of yourself or of others with their permission) please email them to realbread@sustainweb.org

We need high resolution photos that are:

  • Landscape / horizontal (rather than portrait / vertical) at least 1200 x 800 pixels (see articles in our news and features pages to see what we mean) OR
  • Square at least 1000 x 1000 pixels

…and we’d love to see and share photos of whole Real Bread bakery teams, famlies baking together, online and real world classes of sourdough students…

The simplest way to join in is to bake a loaf of genuine sourdough yourself, or buy one from a local, independent, Real Bread bakery.

Business owners

How might YOU help share sourdough secrets and demystify the delicious delights of the oldest way of raising a loaf?

Ideas for events/activities you can organise include:

  • Give away (or make a small charge for) pots of sourdough starter
  • Showcase a different sourdough bread on your menu each week and offer tasters
  • Run a sourdough baking class or Q&A / troubleshooting session
  • Organise a social event for people who’ve attended one of your sourdough baking classes in the past
  • Join forces with a local brewer, charcutier, pickler and cheese maker to: run a feast of fermentation, create a local food box for people to order online, or lay a fermented food trail between your shops

Source: Sustain

WORLD BIGGEST COFFEE MORNING – FRIDAY 30th SEPTEMBER for MACMILLAN CANCER SUPPORT…

World Biggest Coffee Morning – Friday 30th September 2022 MacMillan Cancer Support.

Join MacMillan on Friday 30th September for Coffee Morning. Sign up to host, invite your guests and get together to raise money for people living with cancer. Whatever your reason, it’s a great one.

It’s never too later to join in and help MacMillan raise funds for MacMillan Nurses and people suffering from cancer by having a coffee morning. They have two kits to choose from to help your event go with a bang.

Choose from two kits: the classic with bunting, balloons and a tablecloth, or our lighter kit with less paper and no plastic.

Whatever your reason to host, your support has the power to raise vital funds for people living with cancer. The official coffee morning date is 30 September, but you can hold yours whenever you like.

The MacMillan’s Coffee Morning is their biggest fundraising event to support people living with cancer.

People all over the UK host their own Coffee Morning and donations raised on the day are made to Macmillan.

A Coffee Morning can be whatever you want it to be. It could be at home, on your driveway, in a hall or online, whatever suits you best. You can hold a garden get-together and throw a barbeque, treat your colleagues to some homemade bakes, or even get together with friends for a takeaway.

In 2021, they raised over £11 million and hope to top that this year.

The first Macmillan Coffee Morning happened way back in 1990. It was a rather small affair with a simple idea: guests would gather over coffee and donate the cost of their cuppa to Macmillan in the process. It was so effective, that they did it again the next year – only this time nationally. Since then, Coffee Morning has raised over £290 million for Macmillan.

Having a Coffee Morning is the perfect chance to catch up over a cuppa and a slice of something delicious for a great cause.

One in two of us will face cancer, and the money you raise at your Coffee Morning will help everyone with cancer to live life as fully as they can.

MacMillan is proud to have M&S as their headline partner for the 13th year running and delighted that Costa Coffee will be joining them as another headline partner this year to make Coffee Morning even bigger and better for 2022! We’re also excited to welcome back their official sponsor Betty Crocker – with their help you too can bake a difference.

McMillan Coffee